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Marketing Agency in Sofia
In 1949, three enterprising gentlemen, Bill Bernbach, Ned Doyle and Maxwell Dane gave the advertising industry a wake-up call. They introduced a new approach to marketing that relied on…
Listed since 2010 · updated January 2011
This listing was last updated in 2011. Details may have changed, so check them with the company. If you work here, take over this listing to update it.
In 1949, three enterprising gentlemen, Bill Bernbach, Ned Doyle and Maxwell Dane gave the advertising industry a wake-up call. They introduced a new approach to marketing that relied on insight into human nature, respect for the consumer, and the power of creativity. In short, they said: Let's stop talking at people and let's start conversations that lead to action.
This heritage is a unique strength that continually tells us who we are, what we believe and how we should behave. It inspires us to continually challenge standard convention. From Bill Bernbach to Keith Reinhard to the present generation of DDB leaders, we are continuing the revolution.
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